Free AI visibility checker: site score in 30 seconds

What AI visibility means

AI visibility is two things. The first is whether an AI engine can reach, read and quote your website, which is what this checker measures. The second is whether the engine says your brand name when a buyer asks it what to buy, and that depends on brand mentions on other sites as much as on your own pages.

Search visibility on the search engines is a place in a list of ten links. AI search visibility is a place in one answer, where only a few names fit, so a brand the engine cannot read, or has not read about, is simply left out. An AI visibility tool that measures only one of the two halves tells you half of that.

What the AI search visibility checker tests

Give it your address and the checker reads your pages and the files an engine looks for: robots.txt, the sitemap, llms.txt, structured data and the page as it renders without JavaScript. It runs 100 checks in about half a minute and scores them by section:

Crawl access. Which AI crawlers your robots file lets in, and which it blocks by accident. GPTBot, OAI-SearchBot, PerplexityBot, ClaudeBot, Google-Extended and the rest are each named, and the home page is fetched as each crawler, to catch a firewall or CDN that turns them away while robots.txt says yes.
Discovery. Whether Google and Bing have the site, whether a public crawler has reached it, and whether the sitemap and llms.txt exist and agree with the pages.
Description. Whether every page describes you the same way through titles, descriptions, headings and Organization markup.
Quotability. Whether a sentence can be lifted out of each page and quoted, and whether the answer sits under the heading that asks the question.
Speed. How the page loads on a phone on an Indian mobile network, from Google’s own measurements where they exist.
Local presence. The address, hours and coordinates in the markup, the Business Profile, and whether they agree with the site.
Agent readiness. The files and markup an AI agent reads to act on the site rather than describe it.

Every check says what it found, why it matters, and the fix, written out. Fix what fails, press check again, and what is fixed drops off the list.

What the score means, and what it does not

The score is a ceiling, not a prediction. A site an engine cannot read cannot be recommended, so a low score caps you. A high score means nothing on your side is in the way. It does not mean an engine will name you, because that depends on what other sites say about you, and no checker that reads only your site can know that.

Other tools give a single overall AI visibility score from a model of the web. Oftheard fetches your pages and reports what it found on each, so a failing item is a fact about your site rather than an estimate.

This makes the report useful whether you are checking a new page, investigating a visibility problem or preparing content for AI answer engines.

The second number: do the engines name you?

That number comes from asking. A free Oftheard account gets one report on up to three questions a buyer in your category would ask: where you rank on Google, and what the AI assistants answer. You see who they named and whether your site was among the pages they read.

A campaign asks every week for twelve weeks, on up to twenty searches and questions on Starter and fifty on Growth: Google from your city, Bing from India, and ChatGPT, Gemini, Perplexity, Google’s AI Overviews and Google’s AI Mode as a buyer in India, with Claude every other week on Growth. Each answer is kept whole with the sites the engine read, and the count is plain: in week 6 of our own campaign, Oftheard was named in 3 of 45 AI answers.

Both numbers together tell you which problem you have. Readable and not named is a reputation problem, addressed on other sites. Not readable is a site problem, addressed on your pages and files.

How to check your brand’s AI visibility

Use the site check for the first part: can an engine reach, understand and quote your public pages? Then ask the engines for the second part: do they name your brand when a buyer asks what to buy?

Enter your website and let the 100-check site report run.
Read the score by section and open each failing item to see the evidence and the fix.
Check whether your pages state your business, products, locations and answers in plain language.
Ask the engines the questions your buyers ask, as a buyer in India, and keep the answers.
Compare who was named, whether the engine read your site and how it described you.

A campaign does steps 4 and 5 every week, and between them fixes the site and drafts the pages you are missing from facts you confirm. Every answer is kept apart by engine, so answers from different engines are never pooled into one unexplained number.

What’s in your free AI visibility report

The free report gives you the score by section and every check that did not pass, each with its fix written out. It covers crawler access, discovery, descriptions, quotability, speed, local presence and agent readiness.

With a free account you also get one report on up to three questions: where you rank on Google and what the AI assistants answer a buyer in India. It does not turn the answers from different engines into one pooled score.

The site check is free and needs no card. When you want the work done, a twelve-week campaign is ₹4,999 on Starter or ₹9,999 on Growth, per business, paid once: the questions tracked every week, the competitors measured, and a page drafted for each question and published to WordPress once you approve it.

How to run it

Enter your site in the box above, or on the site check. No card.
The check runs on its own and the score appears in about half a minute.
Read each problem and its fix. Fix what fails, then check again.
To see what Google and the AI assistants say about you, create a free account for one report, or start a campaign to measure it every week.

The checker reads the same public pages any crawler can. The site check does not change your pages. In a campaign, nothing reaches your site until a person approves it.

Questions

Is the AI visibility checker free?

Yes. The site check is free, needs no card, runs 100 checks on your site in about half a minute, shows the score by section and writes out the fix for every failing check. A free account also gets one report on up to three questions: where you rank on Google and what the AI assistants answer.

What is a good AI visibility score?

A useful target is one where nothing fails under crawl access and quotability, because those checks affect whether an engine can read and quote you at all. A score in the nineties means the site is out of the way. It does not mean you will be named; that is measured by asking the engines.

Does the checker need access to my site or my analytics?

No. The checker reads the public pages any crawler can reach, and it does not change your site. In a campaign, Google Search Console and Analytics are connected with your permission, and WordPress only if you want approved pages published there.

What is the difference between an AI visibility score and how often the engines name you?

The score says whether engines can read and quote your site. The second number says whether they name you: the share of answers to your buyers’ questions that named you, per engine. A site can score well on the first and be named in none of the answers, which is common for a new brand.

Does the checker read llms.txt and AI crawler access, such as GPTBot?

Yes. It reads robots.txt for each AI crawler by name, GPTBot, OAI-SearchBot, ClaudeBot, PerplexityBot and Google-Extended among them, fetches your home page as each one to catch a firewall that blocks them, and checks whether llms.txt exists. Each finding comes with its fix.

Does it check AI search visibility on Gemini and ChatGPT?

The site check is the same for every engine, because they all read the same public pages. A free account adds one report on up to three questions; a campaign asks ChatGPT, Gemini, Perplexity and Google’s AI Overviews and AI Mode every week, and Claude every other week on Growth.

A free AI visibility checker: your site’s score, and what it means