The table
| Site check | Starter | Growth | |
|---|---|---|---|
| Price | Free | ₹4,999 / 12 weeks | ₹9,999 / 12 weeks |
| Site check with the fix for each problem | Yes | Yes, and again every week | Yes, and again every week |
| Searches and questions tracked | – | 5 to 20 | 10 to 50 |
| Competitors kept (a campaign measures 2 to 5) | – | 5 | 10 |
| Places measured from | – | up to 10 | up to 10 |
| Google and Bing rankings | – | Every week | Every week |
| ChatGPT, Gemini, Perplexity, Google AI Overviews and AI Mode | – | Every week | Every week |
| Claude | – | – | Every other week |
| Weekly reports | – | 12, plus 2 spare | 12, plus 2 spare |
| Page drafts | – | 20 | 50 |
| Rewrites of each page in a round | – | up to 2 | up to 2 |
| Publish to WordPress, with undo | – | Yes | Yes |
| Search Console and Analytics | – | Yes | Yes |
| AI crawler sensor and MCP server | – | Yes | Yes |
| Public business profile with an appointment page | – | Yes | Yes |
What is counted
- A report is one weekly run: the questions searched on Google and Bing and put to the assistants. One opens each week, and two are spare.
- A page draft is one page written for the questions that land on it. Writing the same page again in the round is a rewrite, not another draft. Updating a published page that has slipped is one more draft.
- Questions and competitors are chosen before the campaign starts; the questions lock with the first report.
Counts run per round. Extending the campaign is another 12 weeks, paid again, and starts the counts afresh.
A free account
The site check is free, with no account needed to start it. A free account also gets one free report on up to 3 questions, once, not every month; an agency account trying Oftheard gets three, one each for three clients. A password sign-up confirms its email first.
Paying
By card, UPI or net banking through Razorpay, one payment per business per round. The round starts when it is paid. In the last three weeks the campaign offers to extend; if it is not extended the weekly runs stop after week 12, and everything already measured stays. An agency’s clients are each paid for on their own plan; see agency accounts and pricing.