Depra review: pricing and alternatives in India

The short answer

Choose Depra if you want the lowest rupee entry, a daily line on sixteen prompt slots, Hinglish prompts suggested for you, and country-level markets beyond India. Choose Oftheard if you want the work done as well as measured: Google and Bing rankings beside the AI answers, Google AI Mode and Claude without an Enterprise contract, the site fixed, and pages drafted from your confirmed facts and published to WordPress.

Both keep the full answer, both log AI crawler visits, and both give your own AI assistant a read-only MCP server. Depra measures daily and charts; Oftheard measures weekly, because a changed page takes about three weeks to settle on Google, and spends the time between on the work. Depra says plainly which platforms it does not track; Oftheard says plainly that it is a twelve-week campaign, not a daily tracker. Read both lists before choosing.

Depra and Oftheard side by side

	Depra	Oftheard
Built for	Brands and agencies in India; self-serve, rupees, GST invoice with your GSTIN	A business in India or any other country, or an agency running campaigns for its clients; billed in rupees, per business
Platforms	Four on every plan: ChatGPT with web search, Gemini and Google AI Overviews daily, Perplexity weekly (daily on Enterprise). Claude, Copilot and Google AI Mode only as Enterprise add-ons, priced on request	Google and Bing rankings, and five AI assistants: ChatGPT, Gemini, Perplexity, Google AI Overviews and Google AI Mode; Claude every other week on Growth
Where a prompt is asked from	A country, never a city; forty markets, up to ten per project. English and Hinglish prompts; one prompt slot is one question in one language and market	Google from the business’s own city, Bing from India, and the AI assistants as a buyer in India
How often it measures	Daily; Perplexity weekly, daily on Enterprise	Every week of a twelve-week campaign, with the before and after, search by search, in week 12
Entry price and what it buys	₹1,999 a month plus GST: 16 prompt slots, one project, three competitors; ₹7,499 for 70 slots, two projects and five competitors	₹4,999 for a 12-week campaign for one business, paid once: up to 20 searches and questions, 5 competitors, 12 weekly reports, 20 page drafts
Free	A 7-day trial with no card on Starter, Growth and Scale (Enterprise trials opened by the Depra team), and a free five-question AI audit; no free plan	A site check in about 30 seconds with the fix for each problem, no card; a free account adds one report on up to three questions
Site audit and crawler reads	An AI crawler checker for forty-one crawlers, an llms.txt check, and bot-visit log analysis; no hundred-check site audit	A 100-check site check of what Google and the AI crawlers need from each page; AI crawler visits logged from a WordPress plugin, a Cloudflare worker or a few lines on your server
What it does after measuring	A citation-gap analysis, an AI action plan and a daily brief	Writes out the fix for each problem, drafts a page for each tracked question from facts the owner has confirmed, checks it, and publishes it to WordPress once a person approves, with undo
API and MCP	CSV export and a read-only MCP server on every plan; no general REST API	A read-only MCP server for each campaign, so your own AI assistant can read the fixes and the weekly results
Agencies	White-label reports on Scale and Enterprise; 120 prompt slots pooled across five projects on Scale, 300 across ten on Enterprise	An agency account holds up to 50 clients, each campaign paid on its own; each owner agrees by a code sent to their business email

Where Depra is the better choice

Budget is ₹2,000 a month. Depra’s Starter is sixteen prompt slots checked daily at that price, with a seven-day trial and no card. Oftheard has no monthly plan.
You want Hinglish prompts written for you. Depra suggests them whenever India is a market.
Your markets include countries outside India. Depra asks from forty countries; Oftheard measures each business from its own country, one country per campaign.
You want a daily line. Depra checks every day and sends a daily brief.

Where Oftheard is the better choice

You want the pages written. Drafts from facts you confirm, checked for invented figures, approved by a person and published to WordPress. Depra gives an action plan; your team writes.
You need Google AI Mode and Claude. Depra offers them only as add-ons on Enterprise, its ₹25,000 plan, at a price on request. Oftheard asks AI Mode every week on both plans, and Claude every other week on Growth.
You want Google and Bing too. Weekly rankings for the same searches, Google from your city and Bing from India, so search and the AI answers are read side by side.
You want the site checked with the fix. A hundred checks with the fix written out for each problem, against Depra’s crawler checker.

Depra pricing in India, against Oftheard

Depra is ₹1,999 a month plus GST for sixteen prompt slots on four platforms, ₹7,499 for seventy across two projects, ₹12,499 for a hundred and twenty pooled across five projects, and ₹25,000 for three hundred across ten. A slot is one question in one language and market. Oftheard Starter is ₹4,999 for a twelve-week campaign for one business, paid once, with up to twenty searches and questions checked every week on Google, Bing and five AI assistants, the site check and twenty page drafts; Growth is ₹9,999 for up to fifty, with Claude every other week. Twelve weeks of Depra’s Starter come to about ₹5,500 before GST. Per prompt, Depra’s daily checks are the larger volume; Oftheard’s price includes search rankings and the pages written.

Is Depra worth it? A short review

Depra is worth it for an Indian brand that wants the lowest rupee entry to daily AI tracking: ₹1,999 a month plus GST for sixteen prompt slots, Hinglish prompts suggested, a GST invoice, a read-only MCP server, and an honest list of what it does not track. It is less of a fit if you need Google AI Mode or Claude, which are Enterprise add-ons priced on request, Google and Bing rankings beside the AI answers, or pages written: Depra gives an action plan, and your team writes.

How to decide

Decide whether you want the number watched or the work done. A tracker tells you what the engines say; a campaign also fixes the site and writes the pages. If nobody on your side will write the pages, that decides it.
Write down where your buyers are. If they are in India, and often in one city, the Google ranks should be read from there.
Count how often you will act on the numbers. A daily tracker you open monthly is a monthly reading at a daily price; a weekly report with a short list of what to do next is twelve readings that each lead to work.
Run the free check on both. Depra has its own free entry; Oftheard’s site check is free, takes about half a minute and writes out the fix for each problem.

Claims about the other tool are from its public pages, checked on 22 October 2026: pricing, product, docs, sitemap, robots.txt and llms.txt. Dollar prices are turned into rupees at ₹95.76 to the dollar. Oftheard’s side is the product as it is in October 2026. Prices and features change; check the vendor before deciding.

Questions

What is Depra AI?

Depra is an AI visibility tracker built in India and billed in rupees with a GST invoice. It checks ChatGPT, Gemini and Google AI Overviews daily and Perplexity weekly, asked from a country rather than a city, suggests Hinglish prompts, and starts at ₹1,999 a month plus GST for sixteen prompt slots.

Which asks from an Indian city?

For Google, Oftheard: rankings are checked from the business’s city every week, and Bing’s from India. For the AI assistants, both ask from India rather than a city: Depra’s own page says a prompt is asked from inside a country, never a city, and Oftheard asks as a buyer in India.

Which tracks Claude and Google AI Mode?

Oftheard asks Google AI Mode every week on both plans, and Claude every other week on Growth. Depra tracks ChatGPT, Gemini, Google AI Overviews and Perplexity on every plan, and adds Claude, Copilot and AI Mode only on Enterprise, as add-ons priced on request.

Both are Indian. What is the real difference?

What you buy. Depra is a daily tracker with Hinglish prompts and a crawler checker at a low monthly price. Oftheard is a twelve-week campaign, paid once: Google, Bing and five AI assistants every week, a hundred-check site check with the fix for each problem, and pages drafted from your facts and published to WordPress.

Alternatives to Depra

Weighing Depra against other tools? Each page below compares one of them with Oftheard on the same rows, and the best AI visibility tools in India puts them all side by side, with prices in rupees.

Oftheard vs Depra, two tools built in India